Our Sisters and their Craft
Ariel Hay - BYKURAHOME
Stay-home-mom turned E-Comm entreprenuer, Ariel Hay spent 8 years working in various marketing roles in the beauty industry before deciding to be her own boss, as owner of bykurahome.
Her mission is to end disposable culture, one habit at a time by creating quality and stylish reusable products. In just 2 years, she has created an amazing portfolio of sustainable homewares and everyday items that has made bykurahome a household name.
Follow her on Instagram @bykurahome
Cynthea Lam - Super Farmers
Corporate executive turned wellness coach, Cynthea Lam, started Super Farmers 6 years ago after her daughter suffered a near-death experience with a food allergy. Super Farmers is all about nutritional and emotional wellness, two themes that are so critically needed with today's growing societal needs.
Her mission is to help people to eat and live better through food and lifestyle education and paradigm shifts. She wants to inspire people with nature's abundance of healing powers through her DIY microgreens starter kits and her unique blends of caffeine-free remedial tea infusions using just herbs, spices, fruits and flowers.
Today, Cynthea's self-care programs and tea-collaboration series is in high demand with some big brand names.
Follow her on Instagram @superfarmers
Nicole Ong - knickieo photography
After 15 years in branding and communications, Nicole Ong decided to go full time into photography. Specialising in natural light photography, she loves documenting both the everyday moments as well as the momentous occasions.
She is also a certified yoga instructor and an enthusiastic host and cook.
Follow her on Instagram
Vivian Chung - Artisan Of Sense
Hong Kong born, ex-corporate executive turned curator of scents, Vivian Chung, started Artisan Of Sense 5 years ago. With the encouragement from her Singapore husband and two kids, she gave entrepreneurship a shot.
Artisan of Sense creates 100% natural products — no additives, chemical stabilisers nor animal testing — just the purest ingredients and a wisp of love. Vivian dreams of bringing fragrance expressions and the scent of nature into every living space.
Artisan of Sense believes in bonding the mind, body and soul with the gift of nature. Each artisanal candle is delicately hand-poured using US-grown soybeans for a clean, steady and beautiful flame. Their eco-friendly soy wax candles are held in stunningly designed gold Moroccan candle jars, using traditional glass cloches for an elegant display.
To give her customers a hands-on experience, Vivian conducts candle-making workshops (by appointment only) and her products are sought after by hotels and corporations.
Follow her on Instagram @artisanofsense.candles
Kate Low - Perk By Kate
Founded in February 2012 by Kate Low, the brand was born when she noticed a distinct lack of comfortable lingerie in the market – pieces that flatter real bodies without sacrificing comfort and confidence.
An advocate for inclusivity even before it became a buzzword, Kate grew the brand with the desire to fulfil the lingerie needs of women of all body shapes.
Today, the brand not only continues to shape the way women view and wear lingerie but also plays an integral role in starting conversations on the importance of prioritising restoration and mental wellbeing.
Follow her on Instagram @perkbykate